MEET THE NYC CHAPTER TEAM
Resa Matthews is an award winning broadcast journalist with more than 20 years of experience developing, producing and supervising non-fiction programming, branded content, news and documentaries. Her work has been featured on ABC, NBC, CBS, Hd-Net, CNN, A&E, Discovery, Lifetime, and History.
Her productions have been singled out for both the quality of reporting and excellence in writing, earning her a Dupont, Peabody and Emmy Award, among others. In 2008, she launched her production company, Reel One Pictures, Inc., to develop and produce broadcast quality content for major media, Fortune 500 companies and nonprofits.
Brenda McFarland is an accomplished corporate executive, business consultant and marketer. She brings over 25 years of experience to helping leaders achieve positive and sustainable changes in leadership behavior that is recognized and acknowledged by key stakeholders.
Throughout her career, Brenda advised C-suite executives across a variety of industries, and among both established global organizations and startups. Her expertise and guidance in market opportunity, brand and sales strategy, organizational development and employee engagement have successfully driven increased revenue and profitability.
Most recently, Brenda served as consultant and Chief Marketing Officer at Critical Mix, a consumer insights technology company. In this role, she built a distinctive brand experience and helped to create a loyal, mission-driven company culture. The company was recognized as the 43rd fastest growing private company in 2015 by Inc. 500, and won MRCareers Best Employees award in 2017. She was also instrumental in marketing the brand portfolio that attracted investors and led to a successful acquisition in 2019.
Throughout her career Brenda has been a frequent guest speaker at a variety of industry events, served as company spokesperson, provided corporate sales and product training, and consumer data analysis. She is a certified Marshall Goldsmith Stakeholder Centered Coach and holds a B.S. in Marketing from Susquehanna University. She currently mentors young women at the Susquehanna Sigmund Weis School of Business as well as the White Plains Youth services.
Kimberly Chao is a passionate investment professional with over 15 years of industry experience. She is committed to increasing financial literacy and enabling investors to achieve their financial goals.
She is the founder of Zebra Crossing Asset Management, managing investments, providing financial planning, and increasing financial awareness. Her financial acumen and ability to earn the trust of her clients led to the launch of Zebra Crossing in 2014.
Over the decade prior to launch, Kimberly built expertise through her diverse work experience. Her expertise includes investment strategy, portfolio management, and trading. In 2004, she began her career on a currency trading desk at Wachovia and then transitioned to commodities with Standard Bank of South Africa. During the financial crisis, she relocated to Hong Kong where she managed a bond portfolio for ING. Upon returning to America in 2011, she joined the global-macro hedge fund Bridgewater.
Originally born in upstate New York, she was raised in Georgia. At age 21, she graduated from the Massachusetts Institute of Technology with a double degree in Finance and Chemical Engineering. She enjoys running, snowboarding, and learning Mandarin.
Elyse is a visionary architect who builds scalable teams, practices & processes at the intersection of tech and digital.
An academic at heart with 17 years of experience across traditional and digital media strategy, brand marketing, start-ups, location-based technology, client success, sales enablement, management training, educational learning design, professional development coaching and diversity & inclusion consulting.
She's a builder, a fixer and a lover of developing talent, especially from under-represented groups. In her most recent role as Foursquare's Vice President of Education & Experience, she incepted Foursquare University, an internal education and employee experience department.
In that role, she identified knowledge gaps, developed training programs and guided the vision, strategy and end-to-end operations of Foursquare's learning and development efforts. A strong public speaker and empathetic communicator, Elyse consulted the executive team on internal narrative building, external media presentations and delivery, diversity & inclusion sponsorship and served as the “pulse” of the company culture and morale.